The selection of sketchnotes by Linda Saukko-Rauta at the AMEC 2018 Global Summit in a sponsorship by byBrick Insights

The Perfect Mix: Applying the Integrated Evaluation Framework for Campari Group

Chiara Latella, Global Brand PR Manager, Italian Icons & Gin, Campari Group
Allison Spray, Director of Data and Insights, Hill+Knowlton Strategies

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ROO – one small step for measurement, one giant leap for PR!

Sujit Patil, Vice President and Head of Corporate Brand and Communications, Godrej Industries

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Weighing in on measurement

Jenny Caven, Head of External Affairs, Slimming World

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Workshop A

Where We Are and Where We’re Going:
Preparing for the Next Wave In Communications and Analytics Innovation from AI to…?

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Workshop C

POEM – inside and out

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Workshop F

Summit Launch! AMEC M3 Measurement Maturity Mapper

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Workshop G

Impacting Businesses Through Advanced Data Analytics

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Workshop J

How the Digital Revolution is changing PR?
The Summit theme of Innovation, Integration and investment in one workshop!

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Workshop L

Growing your business – The importance of success-based marketing
Paid, Owned and Earned: Finding and Applying Insights from Integration

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